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Sunday, May 1, 2016

Legendary Foundation’s new app assists donors understand where their money is certainly going

Epic Foundation is a nonprofit looking to improve charitable giving - a method that encompasses the approach people select, monitor and also “experience” their donations.

Created by serial entrepreneur Alexandre Mars (among some other roles, he was Boss at Phonevalley, a cell marketing agency acquired simply by Publicis Groupe, where Mars started to be head of mobile), Epic is wanting to bring a a lot more tech- and data-driven way of the nonprofit world.

Specifically around the monitoring side, Epic is launching a fresh Impact app for smartphones as well as the web that should allow donors to keep up-to-date with the agencies they’ve contributed to.

Most nonprofits talk to donors with annual accounts - thick volumes that numerous people probably don’t bother to learn. With the Impact iphone app, on the other palm, it should be easier to maintain thanks to ongoing updates and data to arrive straight from the industry. That can include simple things such as social media updates, or more in-depth stories about the individuals who have been helped by the corporation.

Mars suggested that this may allow donors to keep an eye on the groups they’ve reinforced, almost like a inventory portfolio. That means the truth is how much you’ve donated, plus the quantified impact of the corporation, whether it’s number regarding beneficiaries or meals dished up or hours taught. (Epic works with each group to determine the most meaningful data to share with you through the app. )

Being clear, the Impact app isn’t wanting to attach any strings for the donations or influence the task these organizations do : it’s just providing any window into that perform.

Mars argued that adding more transparency isn’t merely a nice little feature - it may actually make people more comfortable with donating larger sums regarding money. He recalled that prior to starting Epic, he talked to numerous people who said they’d reinforced worthy causes, but also admitted they hadn’t done up to they could.

With most of these tools, he said, “We desire to drive them to carry out more. ”

While this isn’t really area of the Impact app, it’s well worth explaining how Epic decides these organizations. The foundation is targeted on nonprofits that assist youth, and it examines forty-five different data points to get around 20 organizations to get a given year that that thinks are worth assisting. It takes those groups over a tour, connecting them together with philanthropists, entrepreneurs, investors among others, who then choose which nonprofits they wish to support.

Everyone, not merely the rich, should manage to donate, Mars said. It is possible to already do that around the Epic Foundation website, but over time you will have more e-commerce-type features (like the opportunity to donate as a reward for someone else) which could increase small donations.

Mars, in addition, is fully funding Unbelievable, so there are no hidden fees within the donations. He told me which he might look at outside funding models in the foreseeable future, but he remains focused on the idea that “100 percent of everything you give will go right to the organization you’re picking. ”

Techsourcenetwork